April 2025 GA4 update added which YouTube engagement to DDA’s signal set?
Playlist adds
Shares
Likes
Engaged-view engagements (EVEs)
GA4 requires at least ______ conversions in 30 days before enabling DDA.
3,000
1,000
50
300
If DDA can't generate a model, GA4 falls back to ______ attribution.
Time decay
Linear
First click
Last click
Aggregate identifiers rolled out in April 2025 aim to improve attribution while respecting ______ rules.
SEO guidelines
AMP
Privacy Sandbox
CLS thresholds
DDA recalculates historical data for the past ______ days when switched on.
365
30
90
7
Which channel grouping was newly supported by DDA in January 2025?
Legacy Gmail
Discovery Ads
Messenger
AMP stories
DDA weights a touchpoint by how much it raises the probability of ______.
Click
Conversion event
Session duration
Impression
Interaction recency is a ______ feature in the DDA model.
Language
Timing
Format
Device
Switching bidding to DDA typically lifts conversions by Google’s 2025 benchmark of ______.
≈ 1 %
≈ 6 %
≈ 50 %
≈ 25 %
View‑through impressions get DDA credit only when Google has high confidence via ______ signals.
CLS
TTFB
Bounce rate
Modeled conversions
Starter
Review the basics.
Solid
Good job—refine for mastery.
Expert!
Outstanding performance.
Acing Data-Driven Attribution (DDA) Interview Questions requires a solid grasp of algorithmic credit assignment across multiple touchpoints. Begin by exploring the Attribution & Marketing-Mix Modelling interview questions to understand how DDA techniques fit into your broader mix framework. Don’t miss the attribution versus contribution interview MCQs to learn how to separate direct credit from overall impact. Then dive into the Google Ads DDA signals practice questions for hands-on insights on platform-specific attribution. Finally, wrap up your prep with the Facebook conversion lift interview guide to master social campaign lift measurement.
