Marketing Mix

Dynamic Pricing Tactics

Dynamic Pricing Tactics quiz sharpens your command of pricing levers. Test yourself and see how each tactic influences revenue.

Which algorithmic approach adjusts fares in ride‑hailing every few minutes?

Penetration price

Surge pricing multiplier

Loss‑leader

Prestige anchor

Surge pricing multiplier relates directly to the concept at hand, while the other options are common confusions. Understanding the nuance helps refine pricing decisions.

Hotel revenue managers rely on ______ to raise rates as occupancy nears capacity.

keystone mark‑up

yield management

freemium

price skimming

yield management relates directly to the concept at hand, while the other options are common confusions. Understanding the nuance helps refine pricing decisions.

Airlines publish advance‑purchase discounts primarily to segment customers by ______.

payment method

device type

price sensitivity over time

geography

price sensitivity over time relates directly to the concept at hand, while the other options are common confusions. Understanding the nuance helps refine pricing decisions.

Retailers using electronic shelf labels can test‑and‑learn via ______ pricing.

real‑time A/B

psychological left‑digit

cost‑plus

everyday low

real‑time A/B relates directly to the concept at hand, while the other options are common confusions. Understanding the nuance helps refine pricing decisions.

When a seller drops the price temporarily to clear perishable inventory, it is called ______ pricing.

predatory

spot discounting

two‑part tariff

premium

spot discounting relates directly to the concept at hand, while the other options are common confusions. Understanding the nuance helps refine pricing decisions.

Ride‑share apps cap surge multipliers to avoid ______ backlash.

regulatory

API

capacity

inventory

regulatory relates directly to the concept at hand, while the other options are common confusions. Understanding the nuance helps refine pricing decisions.

Dynamic paywalls raise article price for heavy readers; this is ______ discrimination.

block

uniform

first‑degree

second‑degree

first‑degree relates directly to the concept at hand, while the other options are common confusions. Understanding the nuance helps refine pricing decisions.

Gaming platforms cut in‑app prices during low traffic to improve ______.

brand equity

SEO rank

server utilisation

accessibility standards

server utilisation relates directly to the concept at hand, while the other options are common confusions. Understanding the nuance helps refine pricing decisions.

Smart thermostats nudge users with rebates during peak energy demand called ______ pricing.

critical‑peak

high‑low

flat‑rate

captive

critical‑peak relates directly to the concept at hand, while the other options are common confusions. Understanding the nuance helps refine pricing decisions.

Amazon's buy‑box rotates sellers mainly on landed price and ______.

delivery speed

loyalty tier

CSR score

brand reputation

delivery speed relates directly to the concept at hand, while the other options are common confusions. Understanding the nuance helps refine pricing decisions.

Starter

Pricing basics still feel new—keep practicing.

Solid

You understand most moves; refine the edge cases.

Expert!

You wield price psychology like a pro.

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