Instrument the journey end‑to‑end. Track leading indicators, efficiency, and retention so decisions align from top‑funnel to renewal.
Which top‑funnel view belongs on a unified RevOps dashboard?
Homepage sessions only
Blog shares only
Lead velocity rate and MQL→SQL conversion by segment
Net promoter score only
Which pipeline view best connects marketing and sales effectiveness?
Press mentions
Email opens only
Coverage vs. quota and stage‑to‑stage conversion
Ad impressions
Which sales execution signal improves forecasting reliability?
Cold call volume only
Website bounce rate
Win rate and sales cycle by cohort and deal size
Time on blog
Which commercial efficiency metric ties growth to cash?
Unique visitors
CAC payback period
DAU
Ad recall
Which cross‑sell/upsell view supports expansion strategy?
Email CTR
NRR and expansion ARR by product/module
Total DAU
Social shares
Which success metric indicates renewal risk early?
Health score correlated with GRR/NRR by segment
Blog time‑on‑page
Net new followers
Ad frequency
Which support metric belongs on a renewal‑aware dashboard?
Time‑to‑resolution and P1 backlog trending
Billboard reach
Press mentions
RSS subscribers
Which GA4 view helps validate product‑led top‑funnel activation?
Realtime users only
Funnel Exploration for signup→activation steps
User lifetime beta only
DebugView
Which attribution lens is more appropriate for RevOps planning?
View‑through only
First‑click only
Last‑click only
Multi‑touch with opportunity‑level weighting
Which board‑level summary ties the full loop together?
Blog output
PR hits
ARR, pipeline health, CAC payback, and NRR in one view
Search impressions
Starter
Good base—add leading indicators and renewal drivers for a full‑funnel view.
Solid
On track—standardize definitions, cohorts, and exec readouts.
Expert!
Operating system—your dashboard drives efficient growth and durable retention.
