Go beyond bare viability by shipping a first release people actually want to champion. Learn how MLPs blend core utility with deliberate delight to drive early advocacy.
Compared to an MVP, a Minimum Lovable Product explicitly optimises for ______ at first release.
zero design debt regardless of timeline
only internal stakeholder requests
highest possible feature count
delight and emotional connection
A pragmatic way to scope an MLP is to ship the smallest set that ______.
maximises engineering velocity alone
covers every edge case up front
copies a competitor feature‑for‑feature
solves the core job and feels meaningfully better than the status quo
One risk of treating MVP feedback as sufficient is that it can ______.
validate usefulness but miss the UX gaps that block adoption
remove the need for onboarding
guarantee virality
eliminate switching costs
Which release tactic best fits an MLP mindset?
delaying usability until after GA
selective over‑investment in first‑use moments that create a ‘wow’
removing onboarding to save time
uniformly gold‑plating every screen
An MLP should still be ‘minimum’ because ______.
more scope always means more love
tight scope shortens learning loops while funding polish where it matters
financial models require parity on day one
minimum refers only to team size
Which metric most directly signals an MLP hit with early adopters?
time‑on‑site without task success
number of backlog tickets closed
strong advocacy signals (e.g., referrals, passionate qualitative feedback)
raw pageviews
A credible MLP plan balances ______.
brand color usage with ad frequency
job‑to‑be‑done essentials with differentiated experience moments
internal OKR counts with sprint velocity
feature parity lists with code coverage
Which scope item is most deferrable beyond MLP?
critical trust and safety basics
requirements for basic task completion
low‑impact edge cases with high complexity
first‑run onboarding clarity
For governance, an MLP review should include ______.
branding sign‑off as the sole gate
only a bug count threshold
explicit criteria for lovability and evidence plans to test them
a legal requirement to avoid usability tests
Compared to MVP, MLP typically requires ______ investment in UX research/design up front.
slightly higher
zero
an order of magnitude lower
only backend scaling work
Starter
Good start—review fundamentals and examples, then apply them on a small project.
Solid
Strong grasp—tighten edge cases and instrument results with better evidence.
Expert!
Excellent—your judgment balances narrative, proof, and product experience.
