Semantic HTML: Accessibility Meets SEO
Test how semantic structure boosts accessibility while reinforcing search understanding. See if you…
Topic Clusters vs. Single-Page Deep Dives
Check your judgment on when to deploy topic clusters and when a deep single asset makes more sense.…
Search Generative Experience (SGE) Impact on…
Gauge how SGE and AI Overviews alter visibility, clicks, and measurement in modern SERPs. Learn…
Entity-First Indexing: Optimising for Knowledge Graphs
Test how well you align content with entities, schema, and corroborated facts for clearer machine…
Structured Data 2.0: Beyond Basic Schema
Test how well you apply structured data 2.0: beyond basic schema in real projects. Each question…
EEAT Signals: Building Expertise, Experience, Authority…
Test how well you apply eeat signals: building expertise, experience, authority & trust in real…
Mastering Core Web Vitals for Top Rankings
Test how well you apply mastering core web vitals for top rankings in real projects. Each question…
Inclusive Design: Value for Under-Served Segments
Inclusive design expands your market by solving for edge cases that many people face. Build…
Bundled Value: Combining Tangible & Intangible…
Bundle outcomes customers care about, not just features, to create surplus they can feel. Combine…
Switching Costs: Turning Barriers into Benefits
Turn the pain of switching into a promise by removing friction and rewarding commitment. Design…
