Web & App Analytics

GA4 Custom Alerts

Real‑time monitoring matters more than ever. Test your knowledge of GA4’s 2025 custom alert thresholds, roles, and Slack integrations.

GA4 Custom Alerts run evaluations every ______ minutes at minimum.

60

5

10

1440

Hourly batching balances latency and cost per the Feb 2025 rollout FAQ.

Creating an alert requires setting a comparison operator and ______.

Webhook URL

color

email subject

threshold value

Threshold defines numeric target triggering notification.

2025 GA4 added ______ delivery channel besides email for alerts.

SMS

PagerDuty

Slack webhook

Teams

Native Slack integration sends JSON payload to your workspace channel.

Custom alerts evaluate data in the ______ timezone set in property settings.

UTC

browser

user local

reporting

Consistent evaluation avoids confusion across distributed teams.

Maximum active alerts per property is ______ as of 2025.

50

10

Unlimited

5

Cap prevents runaway processing load.

Alerts can query metrics from both standard and ______ data sources.

AdSense

Audience

BigQuery linkage

Realtime

Realtime metrics (last 30 min) became eligible for spike detection.

Firing logic uses ______ of historical windows for anomaly detection.

z‑score

FFT

linear regression

moving average

Statistical z‑score flags deviations beyond configurable sigma.

Users need ______ role to create or edit alerts.

No role

Analyst

Viewer

Marketer

Analysts can manage Configure items, whereas Viewers cannot.

Alert email subject prefixes with property name followed by ______.

date

metric

urgency

alert title

Subject line helps quick filtering in inbox.

Deleting an alert removes history after ______ days.

7

30

0

365

GA4 keeps past trigger logs for audit then purges.

Starter

Revisit core ga4 custom alerts concepts and try again.

Solid

Good job—master nuanced ga4 custom alerts features to level up.

Expert!

Excellent! You’re truly an expert in ga4 custom alerts.

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