Psychological Pricing Tricks quiz sharpens your command of pricing levers. Test yourself and see how each tactic influences revenue.
$19.99 instead of $20.00 leverages the ______ effect.
scarcity
decoy
anchoring
left‑digit
left‑digit relates directly to the concept at hand, while the other options are common confusions. Understanding the nuance helps refine pricing decisions.
Presenting a premium, mid, and budget option exploits the ______ effect.
halo
decoy (asymmetric dominance)
nudge
network
decoy (asymmetric dominance) relates directly to the concept at hand, while the other options are common confusions. Understanding the nuance helps refine pricing decisions.
Limited‑time countdown timers create ______ urgency.
regulatory
artificial
social
inventory‑based
artificial relates directly to the concept at hand, while the other options are common confusions. Understanding the nuance helps refine pricing decisions.
Displaying a higher 'compare at' price next to sale price uses ______ framing.
halo
reciprocity
bundling
anchor
anchor relates directly to the concept at hand, while the other options are common confusions. Understanding the nuance helps refine pricing decisions.
All‑inclusive pricing reduces mental transaction costs by lowering ______ pain.
inventory
holding
switching
payment
payment relates directly to the concept at hand, while the other options are common confusions. Understanding the nuance helps refine pricing decisions.
Charm pricing is less effective in cultures that read right‑to‑left due to ______ processing.
digit
currency
decimal
time
digit relates directly to the concept at hand, while the other options are common confusions. Understanding the nuance helps refine pricing decisions.
Using smaller font size for price conveys ______ cost.
premium
fixed
lower perceived
hidden
lower perceived relates directly to the concept at hand, while the other options are common confusions. Understanding the nuance helps refine pricing decisions.
Bundling unpopular items with popular ones relies on ______ attribution.
causal
situational
affective
cognitive
affective relates directly to the concept at hand, while the other options are common confusions. Understanding the nuance helps refine pricing decisions.
Displaying scarce stock ("Only 2 left!") taps into ______ bias.
status‑quo
planning fallacy
bandwagon
reactance
reactance relates directly to the concept at hand, while the other options are common confusions. Understanding the nuance helps refine pricing decisions.
Ending prices in .88 or .97 is common in ______ stores.
discount
professional services
luxury
subscription
discount relates directly to the concept at hand, while the other options are common confusions. Understanding the nuance helps refine pricing decisions.
Starter
Pricing basics still feel new—keep practicing.
Solid
You understand most moves; refine the edge cases.
Expert!
You wield price psychology like a pro.