Turn uncertainty into options by linking demand scenarios to concrete triggers and moves. This quiz drills critical uncertainties, signposts and portfolio decisions under volatility.
What is the first step in structured scenario planning for demand?
Pick a single forecast and lock plans
Identify critical uncertainties that most affect demand and costs
Freeze hiring immediately
Draft a press release
Why do 2025 playbooks stress signposts and triggers in scenarios?
They make presentations longer
They convert scenarios into action by linking early indicators to pre‑planned moves
They replace budgets
They reduce the need for monitoring
Which set of scenarios helps plan for trade‑driven demand swings?
Only a base case with stable trade
Brand awareness scenarios only
Low, medium, and high tariff/FX impact with supply‑route disruption variants
HR hiring plan scenarios only
What analytic lens helps separate mix from true demand changes?
Press mentions by region
SKU/segment‑level decomposition controlling for distribution and seasonality
Average price across the portfolio
Website sessions only
Which actions are considered ‘no‑regrets’ across scenarios?
Improving data visibility, supply flexibility, and unit economics
Eliminating all new product work
Expanding fixed costs in every region
Committing to one supplier regardless of risk
How should demand scenarios be tied to portfolio choices?
Ignore launches until demand stabilizes
Run identical plans in all cases
Set capacity and launch plans by scenario with thresholds to pause or accelerate
Use scenarios only for marketing copy
Which evidence source is most helpful for near‑term demand shifts?
Quarterly press reviews
Annual brand trackers only
High‑frequency indicators such as POS, returns, and price‑sensitivity tests
Five‑year macro forecasts only
What portfolio maneuver is prudent in a downside demand scenario?
Increase fixed commitments across the board
Add all planned variants at once
Prioritize margin‑accretive SKUs and delay low‑return launches
Cut monitoring to save cost
Why model consumer cohorts separately in demand scenarios?
It hides performance issues
It inflates the data workload only
Behavior and price sensitivity vary by segment and can move in opposite directions
It replaces overall forecasts
Which planning cadence keeps scenarios useful in turbulent 2025 conditions?
Rolling updates with quarterly deep dives and monthly signpost reviews
Updates only after a crisis
One annual workshop with no follow‑up
Daily full rebuilds of all models
Starter
You understand the basics; tighten signposts and tie scenarios to choices.
Solid
Good on analytics and triggers; refine links to launches and capacity.
Expert!
You run rolling scenarios that guide resilient, economics‑first decisions.
