Explore how Amplitude Behavioral Cohorts enable dynamic segmentation of users based on actions and drive targeted engagement.
In Amplitude, a behavioral cohort defines users based on:
User demographics only
Page views only
Session duration only
Event and property criteria
Cohorts use event and property filters.
Amplitude cohorts update:
Monthly
Weekly
In real time
Daily
Cohorts recalculate immediately based on data ingestion.
Cohorts can be used to analyze:
Retention
Funnels only
Pageviews only
Clicks only
Cohorts feed into retention and other analyses.
A cohort’s definition can include up to:
Unlimited criteria
5 criteria
1 criterion
10 criteria
Amplitude limits cohorts to 5 conditions.
Which SDK supports cohort calculation client-side?
All of the above
iOS SDK
JavaScript SDK
Android SDK
Amplitude SDKs support cohorts client-side.
Dynamic cohorts differ by being:
Export-only
Automatically updated
Static snapshots
Archived
Dynamic cohorts recalc with new data.
To share a cohort, you generate:
A cohort link
A CSV export
A PDF
An email report
Amplitude provides sharable links.
Cohorts integrate into notebooks via:
FTP
Cohort API endpoint
Manual import
Export tool only
Amplitude’s API returns cohort users.
You can exclude users using:
Time criteria
Negative criteria
No criteria
All criteria
Cohorts support exclusion filters.
Behavioral cohorts help improve:
Load time
CSS styling
Query cost
Targeting precision
Cohorts refine user targeting.
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