Explore how Amplitude Behavioral Cohorts enable dynamic segmentation of users based on actions and drive targeted engagement.
In Amplitude, a behavioral cohort defines users based on:
User demographics only
Page views only
Session duration only
Event and property criteria
Amplitude cohorts update:
Monthly
Weekly
In real time
Daily
Cohorts can be used to analyze:
Retention
Funnels only
Pageviews only
Clicks only
A cohort’s definition can include up to:
Unlimited criteria
5 criteria
1 criterion
10 criteria
Which SDK supports cohort calculation client-side?
All of the above
iOS SDK
JavaScript SDK
Android SDK
Dynamic cohorts differ by being:
Export-only
Automatically updated
Static snapshots
Archived
To share a cohort, you generate:
A cohort link
A CSV export
A PDF
An email report
Cohorts integrate into notebooks via:
FTP
Cohort API endpoint
Manual import
Export tool only
You can exclude users using:
Time criteria
Negative criteria
No criteria
All criteria
Behavioral cohorts help improve:
Load time
CSS styling
Query cost
Targeting precision
Starter
Review the fundamentals.
Solid
You have a solid understanding.
Expert
You’re an expert on this topic.
Preparing for Amplitude Behavioral Cohorts Interview Questions means mastering how to segment users by their actions over time and interpret those insights effectively. Our Web & App Analytics Interview Questions collection is a great place to start, offering clear explanations and sample prompts. To focus your revision, explore the App-Links & Deep-Links Tracking practice questions, test your understanding with the Privacy Sandbox Measurement MCQs, and work through the Snowplow Event Modeling scenarios. Diving into these resources will boost your confidence and help you stand out when discussing behavioral cohort strategies in your next analytics interview.