Analytics & Measurement Quizzes & Practice Questions
Firebase Analytics 101
Firebase Analytics forms the backbone for app event tracking. This quiz covers 2025 SDK limits,…
User-ID & Cross-Device
Stitching users across devices is critical for accurate GA4 insights. Test your understanding of…
Data Streams & Measurement IDs
Setting up data streams correctly is the first step toward clean GA4 data. Challenge yourself on…
Custom Dimensions & Metrics
Custom dimensions and metrics let you capture the extra context that default GA4 reports miss.…
DebugView Workflow
DebugView is GA4’s real‑time microscope, displaying every event and parameter as it flows in.…
Consent Mode v2
Consent Mode v2 adds two extra consent signals—ad_user_data and ad_personalization—and reshapes how…
Outlier Detection & Winsorising
This quiz probes robust techniques to identify and handle extreme values in MMM datasets. IQR method…
Data Lakehouse Feeds
Assess knowledge of lakehouse architectures, Delta tables, and orchestration patterns feeding MMM.…
MMM Dashboard Must-Haves
Explore essential visualisations, governance, and interactivity features in a modern MMM dashboard.…
Negative ROI Channel Detection
Identify methods to spot and diagnose channels or campaigns destroying value. Negative ROI detection…
