Spokesperson Training: Staying On-Message in Live…
Live formats compress thinking time, so spokespeople need crisp key messages, bridging, and clear…
Coordinating Legal, PR, and Operations in a Firestorm
When pressure spikes, legal, communications, and operations must work as one team on a shared…
Stakeholder Mapping for Multi-Market Crises
Multi‑market crises demand precise stakeholder maps that reflect power, interest, and local context.…
Dark Sites and Stand-By Microsites: Setup &…
Stand‑by microsites exist to become the single, authoritative hub when a crisis breaks. Pre‑approved…
Social Media Escalations: Real-Time Monitoring &…
Escalations on social can ignite in minutes, so monitoring and triage must run in real time. Use…
Crafting Holding Statements Under Extreme Pressure
When facts are still emerging, a holding statement buys time without creating risk. State what you…
The Golden Hour: Rapid Response Fundamentals
In the first hour of a crisis, speed, accuracy, and empathy set the tone for everything that…
DEI Messaging Authenticity Checks
Move from statements to evidence by showing goals, progress, and impact. Make sure words match…
Handling Regulatory Investigations Publicly
Communicate carefully, coordinate with counsel, and stick to verified facts. Acknowledge the…
Internal Comms Alignment During Crises
Keep employees informed first with clear, consistent updates across channels. Align internal and…
