Understand the Privacy Sandbox Measurement framework and its impact on ad attribution without third-party cookies.
Privacy Sandbox replaces cookies with:
LocalStorage
Attribution Reporting API
SessionStorage
Fingerprinting
Conversion data is aggregated to:
User level
Real time
Daily reports
Session level
Which browser first implemented Privacy Sandbox API?
Chrome
Safari
Firefox
Edge
Attribution Reporting API uses:
Only aggregate
Only event-level
Event-level and aggregate reports
Only user-level
Sandbox measurement requires HTTPS with:
Mixed content
Reporting endpoints
Cookies enabled
IP tracking
Install Ad measurement uses:
Fingerprinting
API v1
Measurement API v2
Referrer header
Aggregation keys protect privacy by:
Logging IPs
Tracking cookies
Grouping conversions
Storing user IDs
Attribution window config is set via:
API configuration
URL params
Meta tags
Cookies
Reports expire after:
30 days
7 days
90 days
1 day
Measurement API limits are documented in:
Chrome spec
W3C only
Firefox spec
Apple docs
Starter
Review the fundamentals.
Solid
You have a solid understanding.
Expert
You’re an expert on this topic.
To excel at Privacy Sandbox Measurement Interview Questions, you need to grasp how browser APIs support ad tracking while protecting user data. Start with our Web & App Analytics interview questions hub for targeted examples and key concepts. Then dive into the App-Links & Deep-Links Tracking practice questions to see link attribution in action, try the Scroll Depth vs Reading Time MCQs for engagement insights, and study the Mobile Attribution MMPs scenarios for a full-picture of campaign measurement. Reviewing these resources will sharpen your understanding and give you the confidence to tackle privacy-first analytics questions in any interview.