Profits are typically negative in the ______ stage of the PLC.
Decline
Introduction
Maturity
Growth
During the growth stage, competition usually ______.
Stagnates
Disappears
Increases
Is irrelevant
Harvesting strategy is most associated with which PLC stage?
Development
Decline
Growth
Introduction
Price skimming is commonly used in the ______ stage.
Decline
Growth
Maturity
Introduction
Product modifications and line extensions are frequent in ______ to defend share.
Growth
Decline
Maturity
Introduction
Sales peak at which PLC stage?
Decline
Introduction
Growth
Maturity
A rapid fall in sales and minimal marketing support indicates entry into ______.
Launch
Maturity
Decline
Growth
The primary objective in the introduction stage is to ______.
Outsource production
Cut costs
Build primary demand
Maximize profit
Selective demand advertising becomes prominent in which stage?
Decline
Growth
Development
Introduction
Which PLC stage often sees the most extensive distribution coverage?
Growth
Introduction
Decline
Maturity
Starter
Keep learning the fundamentals.
Solid
You’ve got a good grasp—refine the details.
Expert!
Excellent mastery of this topic.
Diving into Product Life-Cycle Stages Interview Questions will prepare you to discuss every phase from launch to decline with clarity. Begin by exploring our marketing principles & concepts interview questions to reinforce your understanding of core models. Then challenge yourself with the micro vs macro environment interview MCQs, examine system frameworks via the marketing information systems interview questions, and sharpen your data approach using the marketing research basics interview resources. Working through these interview questions will give you the confidence to navigate every stage of a product’s life cycle.
